It was released on Android and iOS on September 30, 2015 following a soft launch in early February 2015.
The title was initially revealed following a decal advertising the game being sighted on Ken Block's Gymkhana 7 Ford Mustang Hoonicorn RTR, and was later confirmed to be a title in development by an EA spokesperson.
|“||We're proud and excited to be given the opportunity to partner with Ken Block on an upcoming mobile game project," said an EA spokesperson. "We've been anticipating seeing this car in action for Gymkhana 7 and sharing more. Details are coming soon.||”|
— EA Spokesperson
The title was officially announced on November 20th, 2014 with the release of a reveal trailer featuring Ken Block. The trailer portrayed him playing the title on a handheld device that showed footage including various cars.
A press release was also issued by the title's Executive Producer - Robert Huebner - with regards to upcoming cars, customisation, and characters alongside teasing additional content.
|“||We’ve built No Limits from the ground up to deliver the insanely-fast driving and incredible graphics that fans have come to expect from Need for Speed – all in the palm of your hand.|
We’ll be back soon in the weeks and months ahead with more details about the cars, characters, customization, and more in Need for Speed No Limits.
— Robert Huebner
On January 5, 2015, EA released a gameplay teaser trailer showing various short clips of gameplay footage. The teaser introduced several new cars and revealed the location of the game's fictional setting to be a city called Blackridge, although the environment is not an open world.
The teaser also featured the song Castellated Nut by Junkie XL which was previously featured as part of Need for Speed: ProStreet's original score soundtrack.
The game opens with the player in Blackridge amidst a race against Marcus King - the leader of the Blackridge Royals street racing crew. Marcus offers the player a car to drive for the race as a garage door slowly raises to reveal it to be a Hoonigan styled Ford Mustang GT.
The player joins Marcus at the start line to a race. He's seen driving a McLaren 650S alongside two other members of his racing crew driving a Toyota GT86 and a Mazda RX7.
Beating Marcus to the finish line, the player is told by Marcus that the Mustang offered to them for the race was stolen. A police helicopter soon hovers overhead and the sound of police sirens draws ever closer. The player is intercepted by various police vehicles as Marcus confesses to the player that he doesn't want them or the Mustang on the streets.
Marcus leaves with his crew members, leaving the player with the Mustang to attempt and evade the increasing police presence.
The player evades the pursuit and returns to the garage the car came from, only to find Kim, the former owner of the Mustang. She knew Marcus was trying to eliminate her from the street racing scene in Blackridge, and is grateful that the player was able to return her car as well as escaping the police.
She offers them to come drive for her with blueprints to a Subaru BRZ, with the condition that they must first prove themselves before they can take on the Royals. She sponsors the player with entry to events in exchange for her using the player's reputation to expand her car enhancement business.
The campaign is split into five separate stages with each containing various events. Completing the first stage will progress players from Kim's events to those against other street racing crews in Blackridge. Completing events progresses the player through the career.
|Classic Sport||Flaming Skulls||Ivy|
|Super||Blackridge Royals||Marcus King|
Cars are made available through the car dealership, blueprints from crates, store bungles, and completing special events.
Each event is shown along a road map within each stage. Completing an event will unlock the next event along the roadmap with it eventually leading to a rival race against a specific character or crew member. Each event has an accompanying rating of either easy, average or hard.
Illegal Challenges are bonus events that appear along a stage roadmap. Winning these events offer illegal bonus items from one of three bonus cards.
Entering an event requires the usage of one, two or three Fuel points.
There are several different event types;
- Rush Hour - Cross the finish line in first place.
- Time Trial - Cross the finish line quicker than the highlighted target time.
- Delivery - Deliver the car without damaging it. Colliding with anything adds a time penalty.
- Team Battle - Race against rival crew members.
- Hunter - Catch your opponent and beat them to the finish line.
- Nitro Rush - Cross the finish line before time runs out with the aid of nitro charge-up zones.
- Blockade - Win the race with heavy police.
- Airborne - Cross the finish line first with added jumps.
Car Series are a selection of events that require a specific set of cars, and is unlocked upon the player reaching reputation level 5.
The handheld title will be free to download with players being offered purchasing options for car improvement and amplified level progression rewards.
Kim will refill the player's Fuel tank for free, but only once when the tank is first emptied. Refilling a Fuel tank costs 30 Gold.
- Enter an event - 1-3 Fuel
- Restart a failed event - 1-3 Fuel
Collecting a certain number of Blueprints will allow for a car from the showroom to be built. They can also be used to upgrade a vehicle's performance level. They are shown as a blue square reminiscent of a blueprint.
Added in update 1.3.2, Scraps are earned by salvaging materials or parts in storage or by acquiring excess blueprints for vehicles that are already at max star ranking. The Scraps can be redeemed at Kelly's Chop Shop for any vehicle blueprints or any performance parts.
Tournament Credit is a discontinued currency that was awarded for competing in Tournaments before they were replaced with the Blackridge Rivals. It could be used to purchase blueprints from the Tournament Store, and was shown as a gold trophy.
Visual Points are a discontinued currency. Visual Points were receiver as a reward for completing an event. They could be used to purchase customization options from the Modshop. They were shown as a flame symbol.
Visual Points were removed in the 10 March 2017 update. Any Visual Points players had left were be reimbursed with the in-game currency and wraps. Players were also allowed to keep any customisation items they had purchased with Visual Points.
Winning an event results in either one or three cards. Non-replayable events provide a specific reward shown to the player before starting the event, and is revealed when tapping the card after completing the event. Replayable events give the player a choice of three random cards from a pool shown on the event selection screen[Notes 1], and can include Blueprints, Cash, Visual Points, Materials, and Parts. A second card can be turned over by spending 30 gold, and the third card can be turned over by spending an additional 90 gold.
Reputation is earned by successfully completing a new event in either the Underground or Car Series. Reputation is the measure for the player's current driver level.
Introduced with the 1.1.5 update, the VIP program rewards players for making in app purchases with points towards tiered levels with exclusive perks.
- Steering is controlled by tapping either the left or right side of the screen, by tilting the device, or through using a virtual analog stick by swiping on the left-hand side of the screen.
- Nitrous is activated by swiping a finger across the screen from the bottom to the top.
- Nitrous will regenerate through performing various driving skills.
- Drifting is performed by swiping down on the screen and steering.
- Drifting through corners helps sustain the vehicle's entry speed and gain nitrous along with cash.
The Black Market is an in-game store that allows players to buy car parts, blueprints, or materials for either in-game cash or gold.
The Store is an in-game store that allows players to buy gold for real money. With each purchase players also receive VIP points. The Store also has occasional campaigns where car parts and blueprints are sold for real money.
The Loading Docks is an in-game store that allows players to buy Crates which can contain blueprints, parts or materials.
Crates are containers that have various items of differing quality. The items available in a crate are dependent on the player's reputation level.
- Classic Crate - $5,000 or 5 for $20,000 (5 free available daily, with a 10 minute cooldown timer between crates.)
- Premium Crate - 100 or 5 for 500 [Notes 2] (One free available every two days.)
- Legendary Crate - 1 for 180 or 5 for 900 .[Notes 3] It contains Legendary and Epic blueprints for Campaign vehicles.
The Garage allows players to unlock new cars, and upgrade them via new parts, materials, and blueprints.
Cars are made up of six parts that can be upgraded: Engine, Turbo, Gearbox, Wheels, ECU, and Nitro. Parts contain two or more material slots that can be used to improve their individual PR, and increase the car stat affected by that part. Once a part has achieved its maximum rating, it can be converted to the next higher rarity through the use of conversion kits. Parts can also be directly upgraded with new parts when obtained.
Parts, Materials, and Blueprints can be obtained as rewards from events, crates from the Loading Docks, and purchased from the Black Market.
The Modshop allows players to modify the appearance of their cars. This does not change the performance of the car in any way. The Modshop is broken into two areas: Bodyshop and Colour.
Visual modification components are unlocked when new stages of cars are unlocked. These components include: Bodykits, Mirrors, Headlights, Roof Scoops, Wheels, Spoilers, Exhaust, tail lights, Roof Spoilers, and Hoods. Not all of these components are available for every car, and frequently a Bodykit will also include a Hood, Spoiler, and Exhaust modification. Some Bodykits, when equipped, will also prevent further modifications to other components like the Exhaust.
Most Bodyshop items are only available to the specific car they are purchased for, with one notable exception. Wheels are a shared resource, and when purchased are available for all cars.
Paint colours are earned separately for all cars by unlocking higher stages of them. For example, a car with just 1-star rating will have less available colors than a car with 5-star rating. Separately colourable components include Body, Rims, Brake Calipers, and Window Tint.
In the colour menu one can also apply Wraps onto one's cars. Wraps are various stripes, ornaments, and patterns that one can use to customise the appearance of the cars beyond just their colour. Wraps are earned by completing various tasks related to quantities or amounts of perfect launches, airtime, and drift distance.
The soundtrack includes various licenced songs that play during events. "Mosh Pit" by Flosstradamus feat. Casino was included at an early point of the game's release, but has since been removed.
|"Murdaaa"||12th Planet & Mayhem|
|"Reptile"||Calling All Cars|
|"Raise The Dead"||Le Castle Vania feat. Cory Brandon|
|"Rage The Night Away"||Steve Aoki feat. Waka Flocka Flame|
|"Push Em"||Travis Barker & Yelawolf|
The game was released on Android and iOS devices September 30, 2015 with some territories being granted earlier access through a soft launch.
Multiple updates have been released for Need for Speed: No Limits across both Android and iOS platforms.
- ↑ https://www.facebook.com/notes/need-for-speed-no-limits/frequently-asked-questions/1508946919369542
- ↑ http://jalopnik.com/ken-blocks-gymkhana-7-car-is-a-monstrous-845-hp-awd-196-1654509975
- ↑ http://uk.ign.com/articles/2014/11/04/new-need-for-speed-game-title-no-limits-possibly-leaked
- ↑ http://www.joystiq.com/2010/05/17/we-should-be-set-on-need-for-speed-subtitles-for-a-while/
- ↑ http://www.ea.com/news/hit-the-road-with-ken-block-and-need-for-speed-no-limits
- ↑ Some events have additional unlisted rewards not shown on the event selection screen. Ex: 14-2 (Redline) only shows cash and Driveshafts, but can also reward Solenoids.
- ↑ As an incentive to purchase the 10 pack, at least one item is guaranteed to be of rare or higher quality.
- ↑ Every 5 crates purchased has a guaranteed Koenigsegg CCX blueprint in it
|Need for Speed Series|
|Games||The Need for Speed · II · III: Hot Pursuit · High Stakes · Porsche Unleashed · Motor City Online · Hot Pursuit 2 · Underground · Underground 2 · Most Wanted (2005) · Carbon · ProStreet · Undercover · Shift · Nitro · World · Hot Pursuit (2010) · Shift 2: Unleashed · The Run · Most Wanted (2012) · Rivals · Need for Speed (2015) · Edge · Payback · Heat|
|Handheld||Underground Rivals · Most Wanted 5-1-0 · Carbon: Own The City · Hot Pursuit (iOS) · No Limits|
|Compilations||The Need for Speed Collection · Collector's Series|
|Films||Need for Speed|